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2008

You, éS, Eh?

the Garcia 2

Danny Garcia's second pro model skate shoe.

Garcia 2

2008 Year in Review:

The éS team trots around the globe to sign, demo and film, starting off the year with the éS in the U.A.E. trip to Dubai, United Arab Emirates; followed by the éS Goes East: Japan Tour; and last but not least, their first-ever proper tour of the whole United States called the You, éS, Eh? Tour.

éS in the U.A.E. trip to Dubai.

Bobby Worrest at Lord of the Lines.A fearless Bobby Worrest hucks a switch threeflip over a mob of angry yellow poles.

Bobby Worrest wins second place at the Lord of the Lines contest at the ASR trade show, scores a prestigious Inside the Actor's Studio interview and attends a shoe release party at Pitcrew for his éS + Krooked Square One colorway.

Silas Baxter-Neal wins TransWorld Skateboarding's Rookie Pro of the Year award.Silas Baxter-Neal wins TransWorld Skateboarding's Rookie Pro of the Year award.

Nyjah Huston wins second place at Maloof.Nyjah Huston wins second place at Maloof.

Lacey Baker wins first place Girls at Maloof with sweaty mit.Lacey Baker shows off her karate kickflip at Maloof.

Lacey Baker wins first place Girls at Maloof with sweaty mit.Lacey Baker wins first place Girls at Maloof.

On the contest circuit, Nyjah Huston wins second place at the Maloof Money Cup, where éS flow rider Lacey Baker grabs first in the girls' division, and Rick McCrank helps carry the Regulars to victory at the fifth annual GvR.

Upcoming amateur Mike Anderson joins the éS team.

éS Welcomes Mike AndersonéS Welcomes Mike Anderson.

Rick McCrank on the Take éS to Your Spots! TourRick McCrank on the Take éS to Your Spots! Tour.

Silas Baxter-Neal, TransWorld Skateboarding cover and Slap cover in the same month, January 2008Silas Baxter-Neal, TransWorld Skateboarding cover and Slap cover in the same month, January 2008.

Austyn Gillette New Jack in The Skateboard MagAustyn Gillette, New Jack in the Skateboard Mag.

éS rules the magazine world in 2008 with expansive features on the Take éS to Your Spots tour in the July issue of The Skateboard Mag and the éS in the U.A.E. tour in the Summer issue of Rage and the August issue of The Skateboard Mag, Silas Baxter-Neal covers in the January issues of TransWorld and Slap plus interviews with him in Issue 6.2 of Color and Racket, a four-page mini-interview with Rick McCrank in the March issue of Thrasher plus an ad he did for PETA, an interview with Nyjah Huston in the July issue of Skateboarder, interviews with Bobby Worrest and Cale Nuske in the September issue of The Skateboard Mag, interviews with Bobby and Danny Garcia in the TransWorld Buyer's Guide, and a New Jack interview with Austyn Gillette in the November issue of The Skateboard Mag.

Habitat CollectionThe Habitat Collection.

éS Adrian Blanca CollectionéS Adrian Blanca Collection.

éS unleashes a slew of special collaboration and limited-edition shoes in 2008, including the Habitat Collection, featuring a Raymond Molinar colorway of the Square One, a Silas Baxter-Neal colorway of the Cessna and a Habitat colorway of the Garcia 2; the Adrian Blanca Collection, featuring the Accel TT L and TT Deluxe; a Scuba Steve colorway of the Square One; a "I Heart Lee Matasi" colorway of the Avers; Bobby Worrest colorways of the Square One and Prequel Mid; and a special Chocolate colorway of the Theory 1.5.

2008 Product
2008 Headlines
  • Stock markets around the world plunge amid growing fears of a U.S. recession, fueled by the 2007 sub-prime mortgage crisis.
  • Rising food and fuel prices trigger riots and unrest in the Third World.
  • An exploding star halfway across the visible universe becomes the farthest known object ever visible to the naked eye.
  • Over 133,000 in Burma/Myanmar are killed by Cyclone Nargis, the deadliest natural disaster since the Boxing Day Tsunami in 2004.
  • Over 69,000 are killed in central Southwest China by the Chengdu Earthquake.
  • After three decades as the Chairman of Microsoft Corporation, Bill Gates steps down from daily duties to concentrate on philanthropy.
  • Swimmer Michael Phelps surpasses Mark Spitz in Olympic gold medals won at a single Olympics, with eight gold medals.
  • Pirates repeatedly hijack cargo ships off the coast of Somalia.
  • A Metrolink train collides head-on into a freight train in Los Angeles, California, killing 25 and injuring 130.
  • Global financial crisis: As the world plunges into the worst recession since the 1930s, U.S. President George W. Bush signs the revised Emergency Economic Stabilization Act into law, creating a 700 billion dollar treasury fund to purchase failing bank assets.
  • The largest three U.S. automakers--General Motors, Ford and Chrysler--seek multi-billion dollar loans from the government to avoid bankruptcy.
  • The Large Hadron Collider (LHC), the world's largest subatomic particle accelerator, is officially inaugurated.
  • Delta Airlines merges with Northwest Airlines, forming the world's largest commercial carrier.
  • Barack Obama is elected the 44th President of the United States, and also the first African-American President.
  • Frozen water is found on Mars.
  • Riots spread across Greece after a 15-year-old boy is killed from a gunshot wound inflicted by a special guard of the Greek police.
2008 Ad archive
Bobby Worrest éS Timeline Interview

List the five most memorable things that happened to you during any éS tours, demos, filming missions, photo shoots, etc.

  1. Being on tour with Koston, Penny and PJ.
  2. Getting robbed in Peru.
  3. Getting to travel the globe.
  4. Getting to hang with the best skaters in the world.
  5. Watching Javier and Rodrigo do switch hardflips easily for the past few years and me still not able to do them.

Which was your favorite part in Menikmati? Why? Every part was my favorite. Everyone was ahead of their time, and it was the best video--even for years after.

How many éS pro model shoes have you had? 1.2

Which one is your favorite? Why? The First Blood. The other was a Square One colorway. It was an actual pro shoe and it skated amazing.

Which was the ugliest éS shoe of all time? One of those weird ones.

Which was the worst-skating éS shoe of all time? One of those weird ones.

Name your five favorite éS shoes ever from over the years--not including your pro models--and give reasons why.

  1. Koston 1, because it looked cool and skated great when I was in fifth grade.
  2. Accel, because it was the most basic shoe at that time.
  3. Square 1, because it was éS' first vulcanized shoe that replicated the Accel.
  4. I skated the first Rodrigo Tx. shoes for a while. They were comfy. The theory was good, too.

Which annual éS ad campaign is your favorite? Why? Hmmm, the skating ones. But the portraits are good, too, because they stand out.

What goes through your mind when you see a huge shop display with billboards featuring photos of you or cardboard cutouts of yourself? It's cool, I guess.

In general, how does éS seem different now in 2010 compared to the year 2000? Entirely new lineup. The ams are amazing. There weren't ams in 2000. Or maybe there was. I dunno.

In what direction should éS head in the future? The right direction.

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New shoes: 2008

The éS Spring line adds Danny Garcia's second pro model skate shoe, the Garcia 2; plus the Arcane, the Holbrook, the Iliad, the Inter, the Prequel Mid and the Sirio. The Fall line adds the Accel TTL, the Clayton, the Draft, the FV-1, the Harke, the Screen and the TT Deluxe. The Holiday line adds the Theory 1.5.


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